The HR Vendors Marketing Toolkit

A FREE Crash Educational Email Course in How to Successfully Market to HR Directors PLUS 24-Page HR Directors Marketing Preferences Report based on our research with Chief People Officers

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Sian Harrington Media Consulting
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Achieve your HR content goals with our expert, tailored services

Achieve your HR content goals with our expert, tailored services. From crafting strategic roadmaps to delivering high-impact multimedia content and insider insights, we partner with you to elevate your brand and speak directly to the HR professionals that matter most.

Our services.

Tailored Solutions for Your HR Content Needs

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Content Strategy Consulting

Every organisation has a unique voice, vision and set of goals and your content should reflect that. Our Content Strategy Consulting goes beyond standard solutions, providing you with a tailored roadmap to achieve your business objectives while connecting with the right HR professionals.

Customised content planning: We design a comprehensive content roadmap aligned to your specific goals, ensuring every piece of content works in synergy with your brand messaging.
Social media voice development
: We help you craft a distinctive social media presence that resonates with your audience and amplifies your message across platforms.
Wider marketing services
: Beyond content, we offer integrated marketing solutions to boost your brand's visibility and impact in HR. 
Media training: 
Prepare to interact with journalists confidently and effectively. We provide media training to ensure you present your ideas clearly and persuasively.

Ready to develop a content strategy that works? Contact us for a tailored consultation.

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Multimedia Content Creation

LeveragingIn a crowded marketplace, your content needs to stand out. With our Multimedia Content Creation services we don’t just create engaging content – we make sure it gets in front of the right people at the right time, positioning you as an HR thought leader. Our expertise Includes:
Ghostwritten articles
: Authoritative by-lined articles crafted to reflect your voice, establish you as an expert and engage HR professionals.
Research-driven whitepapers
: Comprehensive, data-backed whitepapers that add depth and credibility to your brand’s insights.
Award entries
: Compelling entries designed to give you the best chance of being recognised in prestigious HR industry awards.
Educational Email Courses
: Showcase your thought leadership or services with structured email campaigns that educate and nurture your audience.
Press releases & media placement
: We ensure your news stories are picked up by the right media outlets, leveraging our extensive network of HR and business journalists. 

Looking to make an impact with multimedia content? Let's discuss how we can help.

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HR Insider Insights

Stay ahead of the curve with our HR Insider Insights. Drawing from our network of senior HR professionals and HR academics we provide exclusive, up-to-the-minute insights and research, helping you craft content that resonates with decision-makers. What we offer:

Industry trend reports: Detailed reports based on insider knowledge of the latest HR trends, from talent management to employee engagement strategies.
Round tables
: In conjunction with our sister publication The People Space we can organise round tables with our network so you can gather first-hand insights into what HR leaders are looking for (NB subject to brand and audience relavance).
Panel & webinar moderation
: Leverage our expertise to host and present at your events and webinars,.
Specialist HR surveys
: Gain exclusive access to our proprietary surveys and reports, including our research with 100 HR directors on their marketing preferences

Need insider HR insights to guide your strategy? Get in touch now.

What People Say About Siân

"Anything Siân "touches" turns to gold. She has a knack of identifying relevant ideas and turning those ideas into impact!" - Dave Ulrich, professor of business at the Ross School of Business, University of Michigan, one of the world's top HR thinkers and co-founder of The RBL Group

Dave Ulrich

Check out Siân's podcast.

Work's Not Working. Organisations across the world have invested billions of pounds over the decades in their culture, their diversity and inclusion, their leadership programmes. And yet...

Engagement is still low. Productivity is poor. We are facing a burnout epidemic. It's not working.

In this podcast series I interview some of the best HR and work brains in the world about why they think Work isn't Working and what they think we can do about it. 

You can find the podcast on Apple, Spotify and more, or else on its dedicated page here.